New Nissan Magnite launched at Special Introductory Price of INR 5.99 LAKHS, Featuring Class Leading Tech and Safety, Bolder Design, and Premium Aesthetics

· New Nissan Magnite combines a bold road presence with a redesigned premium new exterior and interior design, and 20+ Segment-First features in India

· Manufactured at the Alliance plant in Chennai, the New Magnite will now be exported to over 65+ markets internationally reinforcing India as a major export hub for Nissan

New Delhi, 06 October 2024: Nissan Motor India today launched the New Nissan Magnite with bold aesthetics, enhanced safety, and advanced tech. The Magnite’s bold presence is accentuated by a tougher, more robust exterior that exudes confidence and enhances its already impressive road presence. The New Magnite continues its commitment to innovation and customer-centric design, hitting the market today at an introductory price of INR 5.99 LAKHS. The Magnite is a testament to Nissan’s ‘Make-in-India, Make for the World’ vision, surpassing cumulative sales of 150,000+ units till date and making a powerful impact in both Indian and international markets since its December 2020 debut.

The introduction of the new Nissan Magnite marks a significant step in expanding the brand’s export markets. The continuing demand and popularity of the ‘Made in India’ Magnite across international markets has allowed the company to expand its export footprint to 47 new markets taking the total export footprint to over 65 international markets now including Left-Hand Drive markets.

With this new development, the export markets for Nissan now stand at 65+ countries. Speaking at the launch, Mr Frank Torres, Divisional Vice President-AMIEO Region Business Transformation & President-Nissan India Operations, said, “India has a critical role in our global strategy and we are glad to roll out the Magnite from our Chennai facility to more markets across the globe. It not only strengthens our export goal but also cements our customer-first philosophy. The Nissan Magnite’s success since its 2020 launch, both in India and international markets, embodies the enduring value of our ‘One Car, One World’ philosophy.”

Mr. Saurabh Vatsa, Managing Director, Nissan Motor India Pvt. Ltd. (NMIPL), said, “The Magnite has redefined market expectations, earning unwavering customer loyalty and setting new standards in the segment. The new Magnite delivers value on all fronts- safety, premium features, with a powerful yet efficient CVT Turbo powertrain. This launch showcases our unwavering commitment to excellence and plays a pivotal role in our product offensive approach for the country. We are grateful for the love and trust shown by customers in India and thank them for making the Magnite a resounding success in the country. We are confident that the New Nissan Magnite will also resonate with international customers in the same way.”

Modern & Dynamic Design with Bold Appeal

Building on its previous success, the New Nissan Magnite exemplifies MAGNITE-ness with a tougher, bolder and more robust exterior that enhances its commanding road-presence. The Magnite has sleek LED Headlamps with lightsaber-style turn indicator, Best-in-Class LED Taillamps with 3D Gradient “Honeycomb” pattern, and Magnite’s signature L-Shape Daytime Running Lights (DRL).

Additionally, the new model boasts a new floating uplifted skid plate at front, bigger & bolder new imposing grille, all new dual tone R16 Diamond Cut Alloy wheel, functional roof rails (50kg capacity) and best-in-class ground clearance, giving a differentiated design appeal.

To cater for all preferences and customer needs, the New Nissan Magnite comes in 11 body colors, 6 monotone and 5 dual-tone available – all expertly created and crafted to suit customer tastes and ensure their car is as unique as they are.

Premium & Luxurious Interiors

Inside, the New Nissan Magnite sets new benchmarks with its refined interior, offering an impressive array of color themes and advanced features. With First-in-Segment unique 360 leather pack – including aBrownish Orange leatherette wrapped dashboard, leatherette seat upholstery with unique “Honeycomb” quilting pattern, leatherette all door trim, parking brake lever, steering, and front armrest – the New Nissan Magnite provides a no compromise premium package that is sure to impress.

The New Nissan Magnite also boasts of largest in cabin storage, improved seat comfort, standard expandable boot space from 336L to 540L with standard 60:40 rear seat split, largest rear knee room, high command driving position, best-in-class front seat couple distance, front armrest with storage, and cooled glove box, making interiors a perfect amalgamation of comfort and design.

Advanced Technology

The New Nissan Magnite comes loaded with 20+ first & Best-In-Segment features including premium quilted leatherette seat with Heat Guard Tech, continuous multi color Ambient Light with memory function, Plasma Cluster air ionizer, new global smart key with Remote Engine Start with 60m range, Walk Away Lock (WAL) & Approach Unlock (AUL) function, biggest electronic bezel-less auto dimming IRVM, Full LED Exterior pack including LED Headlamp, LED Taillamp, LED Day time Running Light, LED Indicator, and LED Front Fog Lamp.

The new model also features Around View Monitor, 17.78 cm full digital advanced multi-functional cluster with dark theme, floating 20.32 cm (8) touchscreen infotainment system with Wireless Android Auto & Apple CarPlay, 3D sound by ARKAMYS, and cruise control, making Nissan Magnite the most premium car in the category ready to pamper our New Age Customers.

Along with these, the New Nissan Magnite also provides consumers with a option of a unique tech pack which has a dashcam, wireless charger, premium speakers (JBL powered by Harman), puddle lamps and LED scuff plates.

Powerful Performance

New Nissan Magnite continues to offer a range of sporty & fun-to-drive powertrains that provide a thrilling driving experience for customers. The HRA0 1.0 turbo engine is one of the most fuel-efficient engines (20Kmpl) among B-SUVs in the market, delivering higher torque at lower speed, giving a dynamic feel with strong acceleration at take-off.

The HRA0 1.0-litre comes with Mirror Bore Coating Cylinder Block technology which is used in our world class sports cars such as Nissan GT-R, cylinder head with integrated exhaust manifold, split cooling, forged crank shaft, electric turbo actuators, improving performance and fuel efficiency & reducing NVH & emissions. The HRA0 1.0-litre turbo engine will be available with 5 Speed and X-TRONIC CVT gearbox.

The automatic gearbox, is the 3rd generation XTRONIC-CVT transmission, offering wider gear range that delivers seamless performance even in peak city traffic, better fuel economy, and acceleration thanks to improvements including a twin oil pump system with new electrical oil pump. Its D-step logic control computer software uses dynamic inputs like vehicle speed, accelerator pedal position and application speed to determine the ideal gear ratio needed to deliver an exhilarating drive and smooth cruises on the highways.

New Nissan Magnite to also come with a B4D 1.0-litre which is a naturally aspirated engine with manual or EZ-Shift (AMT) option.

Nissan’s Safety Shield

As safety is paramount for Nissan, the New Magnite has further pushed the envelope to ensure Best-in-Class Safety – with 40+ standard active & safety feature and 55+ total safety features. These include; 6 Airbags (2 Front Airbags/2 Side Airbags/2 Curtain Airbags), Vehicle Dynamic Control (VDC), Traction Control System (TCS), Hill Start Assist (HAS), Hydraulic Brake Assist (HBA), Anti-Lock Braking System (ABS), Electronic Brake-force Distribution (EBD), Tyre Pressure Monitoring System (TPMS).

In addition to the above, customers can enjoy driving friends and families with complete peace of mind thanks to further safety features such 3 point seat-belt for all seats, seat-belt reminder for all seats, child lock, ISOFIX child seat anchorages, and rear parking sensor now coming as STANDAD fitment across all variants – ensuring that every journey is not just comfortable, but more secure than ever.

This comprehensive safety suite is complemented with improved body structure with 67% advanced and High Tensile Strength Steel.

In addition, the New Magnite also comes with a 3-year / 100K kms warranty as standard, ensuring the peace of mind and enhancing the ownership experience for customers.

The New Magnite doesn’t just meet expectations; it exceeds them by offering a strong and modern presence on the road, best-in-class technology, and safe driving experience – all at an Unbeatable Price. This facelift underscores Nissan’s commitment to delivering exceptional value, making the New Magnite a great value proposition for customers seeking a vehicle that stands out in every aspect.

The launch of the New Magnite, and expansion to additional markets thanks to left-hand drive, highlights Nissan India’s role as a key automotive manufacturing hub. Combining Japanese design with efficient local production, the Magnite delivers great features and impressive performance to customers worldwide.

The State-of-the-art Nissan-Renault alliance plant in Chennai is a prime example of Nissan’s commitment to the India market. From this flagship facility, Nissan retains its firm focus on constant innovation – in order to meet the evolving requirements of today’s customers, while strengthening its presence in the region. This approach, and India as market, sit at the heart of The Arc, Nissan’s global business transformation plan based around strengthening its product portfolio, advancing electrification across key markets, exploring new approaches to engineering and manufacturing, the adoption of new technology, and harnessing strategic partnerships to drive value and strengthen competitiveness.