Recapping the Biggest Trends that Broke the Internet in 2023

As 2023 bids adieu, it’s asking us to take a walk down the memory lane as we unleash the ultimate time capsule of this year’s internet wonders. And our fellow redditors are here to the rescue as we revisit the year’s most active communities and the biggest conversation drivers. Highlighting the trailblazing trends and the most memorable moments, redditors have yet again emerged as the true custodians in capturing the internet’s pulse.

This year, with 100,000 active communities around the world, redditors sought honest feedback, rallied together, obsessed over all things pop culture, and elevated the everyday to the hilarious. From honest aam-aadmi conversations to the biggest blockbusters to ChatGPT , it is time to turn through the virtual scrapbook of the wild and wonderful moments that kept the redditors buzzing.

Let’s take a deep-dive into 16 billion+ posts and comments from redditors across the globe to see what truly beat our hearts –

1 Crowd-sourced take to real life’s drama became the mantra:

Wondering if you were in the right, in the wrong, or if everyone messed up? Like whether this redditor was in the wrong to walk out of a restaurant and not pay for the in-law’s dinner or whether it was right to kick the bridesmaid out of the wedding party for turning up in the wrong dress. Audiences kept seeking honest feedback as r/AITA became the most-viewed community for the 3rd year in a row.

2 Here’s how Beyonce and T-swift captivated the charts (IRL) and hearts (online):

Swifties, doing more magic than Hogwarts, made a dad and his stepdaughter come even closer, all through the power of Swift-ification – Thank you from a swiftie dad! Beyoncé’s global tour ruled, and Greta Gerwig’s brilliance lit up “Barbie the Movie,” with redditors strutting virtual catwalks.

3 Robots were the hottest date in town in 2023:

If 2023 had a digital buzzword, Artificial Intelligence would win the race. There was a 650% increase in mentions of generative AI tools by redditors. AI revolution took center stage with jaw-dropping and bizarre Reality Remixes such as Pope Francis rocking a white jacket. r/ChatGPT, founded in December 2022, saw 331M+ views, taking the crown as the most viewed AI related community.

While r/ArtificialInteligence (up 579% YoY for views) boiled with discussions, dissecting neural networks, tossing ethical AI in the blender, and cooking up wild theories on the spicy future of machine-human tag-teams, r/midjourney (up 1,887% YoY for views) kept the crowd on the edge of their screens, dishing out mind-blowing creations that had everyone playing a game of “Real or AI?” as they #VirtualRealityChecked

4 Anyone fancy a spaghetti sandwich????:

In 2023, redditors were all about the Culinary Chaos. Gone are the days of picture perfect meals as redditors gathered to see the food crimes committed in r/stupidfood, the #1 most-viewed food community. We’re talking blueberry beef patties, spaghetti sandwiches, and a mountain of cheese on a burger.

Fun fact: r/TipOfMyFork, a community that helps redditors find the name of that ingredient of their favourite dish or snack saw a 92% increase YoY, from #107 most viewed to #12 most viewed for 2023.

5 Beyond beauty tips and wedding rings:

Our wedding shenanigans moved beyond the streets of Chandni Chowk with redditors using the platform for wedding advice – from picking the right gemstone to ‘My partner wanted an opal, how did I do?’ to picking the D-day dress ‘Said yes – to the Red dress!; My untraditional wedding dress.

Serving glam tips and heartwarming moments, r/makeupaddiction was the 3rd most-viewed hotspot. The one stop beauty destination doubled up as a haven for advice and community support. Here’s Mr. hubby helping his blind wife prepare for a Barbie movie night.

6 Koffee wasn’t the only thing brewing in Bollywood this year:

In a cinematic twist, r/BollywoodBlindsNGossip became India’s favourite community, and it is all thanks to SRK’s Jawan jolts and Indian Paparazzi’s love for the Bollywood damads (jk!). Globally, reality TV ruled the culture crown as r/BravoRealHousewives, r/loveislandtv, r/thebachelor made to the Top 10 most-viewed communities.

7 Thirstier for knowledge than a cactus at a juice bar:

As r/todayilearned and r/NoStupidQuestions shot to fame as the #25 and #18 most viewed communities, redditors had a lot to quench their thirst for knowledge; from obscure gems like Shaq’s budget-friendly sneaker collaboration with Walmart, to baking enthusiasts meeting their spirited alter ego. We found our judgment free classrooms on the platform.

8 The pop-culture anatomy sliced and diced for meme-worthy moments:

While the rest of the internet was napping, r/popculturechat skyrocketed with 1,880% YoY growth in views, became the go-to joint for dissecting the freshest pop trends as viral and meme-worthy moments multiplied like bunnies on a meme farm. We discussed everything under the moon; celebrity pictures living rent free in our minds, Kristen Stewart’s straight face, favourite celebrity look alike?.

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