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Pandemic paves way for Consumer Durable brands to revisit their business strategy
NielsenIQ BASES study reveals Automation, Personalized Products and Subscription Services led businesses are in high demand in India BASES, a NielsenIQ business, has released the findings of their latest study that highlights how open consumersare to new business models in the durablesand electronics industry in India and other countries post the pandemic. With the objective to understand how durable goods manufacturers can keep consumers engaged and enhance their experience post the pandemic, NielsenIQ BASES finds…
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