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BookMyShow sells 5 million tickets for Uri film
Blowing past expectations, the film scorched the screens, going from a fantastic first weekend to entering the coveted Rs 200 crore club recently, proving yet again that content-driven films continue to win at the box office.
The film has been showered with great reviews and a strong word of mouth, aiding the film’s growth, week-on-week. A large section of BookMyShow users actively rated the film at a consistent average of 90%.
Speaking about the response that the film has received, Ashish Saksena, COO – Cinemas, BookMyShow said, “Uri is undoubtedly the first blockbuster of this year! Its impressive box-office collections along with a strong performance on BookMyShow is a testament of millions of movie-goers’ preference to reach out to us to watch their favourite films, week after week. With a strong narrative and technical prowess, the film has proved that good content wins over everything. Uri has been enjoying its much-deserved fame and continues to grow stronger.”
Ronnie Screwvala, RSVP said, “Uri has been an inspirational movie for so many, and loved by many more and that is the most gratifying experience for RSVP, the director, the cast and the entire team that made this happen. That the movie also worked at the Box office is a true Salute to our audiences in India and around the world. 5 million tickets of Uri sold on BookMyShow is indeed a statement of how successful the platform is. We are proud of our ongoing collaboration with BMS and look forward to many more.”
Starring Vicky Kaushal in the lead, Uri: The Surgical Strike is based on the real-life surgical strike undertaken by the Indian Army in PoK in 2016.